UGG Collective Launch for Fall/Winter 2018

Actress Sasha Lane UGG Launch Fall Winter 2018 Fashion Style Beauty VERGE Magazine


Sasha Lane hosts exclusive dinner to celebrate the iconic brand's campaign 
by VERGE Staff | Fashion | Tuesday, November 13, 2018 

UGG® continues to celebrate its uniqueness and elevated position by featuring personalities who highlight the diversity and spirit of the iconic lifestyle brand. The company unveiled their fourth UGG® Collective global advertising campaign for Autumn/Winter 2018 this past summer featuring actress Sasha Lane and a cast of other high-spirited creatives in music, sports and the visual arts.

"The UGG Collective consists of Californian photographers, musicians, actors, artists, surfers and skaters. Like UGG, they are provocative, progressive, free-spirited, sensual, optimistic and warm," says Andrea O'Donnell, President, Fashion & Lifestyle Brands. "Each season, we select new groups of unique individuals to represent the brand and in telling their stories, the brand tells theirs."

The UGG campaign promotes the brand's new footwear collection that includes party-ready statement heels, slipper/sandals, sneakers and sporty accessories. 

To celebrate the launch of the Autumn/Winter 2018 UGG® Collective, Sasha Lane hosted a private dinner at Rose Café in Venice, California on July 17, 2018. Guests included model Salem Mitchell, Hip-Hop musical artists Tate Tucker, Jake Miller, and actors Tommy Dorfman, Debby Ryan and more. 

____________________________

Rosa Fluff Heel - ($160)

UGG Toscana Sheepskin Rosa Fluff Heels - ($160) 

____________________________

UGG Collective Campaign Launch Party Fashion VERGE Magazine

View of the atmosphere at the A/W'18 UGG Collective Global Campaign Launch hosted by Sasha Lane at Rose Cafe in Venice, California.  

____________________________

Sasha Lane UGG Launch Campaign Fashion Fluff Yeah Slides VERGE Magazine

Sasha Lane donned one of the brand's newest styles to the A/W 2018 collection, the Fluff Yeah Slide slipper/sandals ($100) in seashell pink. 

____________________________

UGG Launch Sportswear AW2018 Collective Fashion VERGE Magazine

Left: UGG Neutra Sneaker - ($100)
Right: UGG Reese Sport Belt Bag - ($75)

____________________________

UGG Launch Sportswear AW2018 Collective Fashion VERGE Magazine

Left: Debby Ryan attends the A/W'18 UGG Collective Global Campaign Launch hosted by Sasha Lane at Rose Cafe. 
Right: UGG Sheepskin and Suede Del Rey Fluff Ankle Strap Sandals - ($130) 

____________________________

Model Salem Mitchell UGG Launch2018 Fashion VERGE Magazine
Tate Tucker UGG Launch 2018 VERGE Magazine
Sasha Lane Host UGG Launch 2018 VERGE Magazine
Sasha Lane UGG Launch Party 2018 VERGE Magazine
Sasha Lane UGG Launch Party 2018 Sporty VERGE Magazine
Sasha Lane Host UGG Launch Party 2018 VERGE Magazine
UGG Launch Collective 2018 1 VERGE Magazine
UGG Launch Collective 2018 2 VERGE Magazine
UGG Launch Collective 2018 3 VERGE Magazine


____________________________

Photo credits: Rachel Murray/Getty Images for UGG


Read more fashion, beauty and lifestyle news in the digital issue of VERGE Lifestyle & Urban Culture magazine.
Click here
  to buy the latest issue now, and become inspired!


____________________________________  

Share this article 

____________________________________ 


 Entertainment News


 


VERGE | Lifestyle | Culture | Entertainment | Subscribe | Shop Our Marketplace | Buy VERGE Digital Magazine Issues on Magzter | Facebook | Twitter | Pinterest | Read VERGE Lifestyle & Urban Culture Magazine and Become Inspired! ©2018 VERGE Magazine is a Publication of LT Media Communications & Publishing, LLC. All Rights Reserved. | Terms of Service | Privacy Policy | Contact Us | Advertise With Us | www.vergeonlinemag.com