Everyone seems to be dressing down these days. Whether we're going to work, staying home, or just out and about running errands, during these challenging times of the Covid-19 pandemic, it seems that our natural tendency is to default to wearing workout clothes, leggings, sweats and other forms of athleisure wear. Obviously, many of us realize that it's time to re-prioritize our values, even when it comes to fashion. Taking care of our "essential needs" has become synonymous with the need to dress more casually.
In this global crisis, we realize that dressing casually is convenient. When we're not worried about what we're going to wear we can devote more time to the most important issues that directly impact our lives.
But even in these unpredictable times, many of us still want feel-good fashion pieces that are more stylish. Although we're prioritizing the need for comfort to support our new lifestyles, and new budgets, along with our ever-changing moods, this doesn't necessarily mean we have to fill our closets with leggings and sweats.
Fortunately, for those of us who are intent on resisting the impulse to wear workout clothes and other athleisure wear day after day, H&M has launched a new autumn winter collection. This new collection offers more stylish ideas for how to dress casually and express ourselves, as we attempt to re-create a new rhythm in our lives that supports our own particular brand of the 'new normal' lifestyle.
Inspired by those with a sense of style that’s as daring as their attitudes, the H&M AW20 collection is themed, “The Refined Rebel.” The exclusive limited-edition collection is described as having notes of 70s rock, disco and punk, offering an interchangeable mix of party-anywhere pieces with tailored separates.
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“The AW20 Studio collection muse is not afraid to challenge the status quo. This collection is for those that celebrate being oneself above all else. We hope our customers feel inspired to dress with a carefree, rebellious attitude.” - Ann-Sofie Johansson, Creative Advisor at H&M
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These looks worn by model Irina Shayk, and actresses Sasha Lane and Jameela Jamil share all the must-have traits of being timeless, casual and comfy with a unique flair that appears bold and effortless.
Model Irina Shayk wearing glittery shirt and pants ensemble in rustic red with green padded leather sandals. (H&M Studio Collection AW20)
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Sasha Lane is all masked up wearing red leather pants for a casual style with more edge. (H&M Studio Collection AW20)
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Patterned Wool Jersey Turtleneck Top - ($49.99 at H&M)
Red Straight-Cut Leather Pants - ($249 at H&M)
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Jameela Jamil wearing super-wide wool-blend culottes and blazer with a hint of shimmer. (H&M Studio Collection AW20)
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Shimmery Wool-blend Single-Breasted Blazer and Flounced Organza Blouse - ($199 - $119 at H&M)
Dressy Wool-blend Culottes and Black Oversized Leather Boots - ($129 - $249 at H&M)
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You can also check out more fashion pieces at: hm.com.
Photographs courtesy of H&M
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